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Home > Promotions > Advisor

Advisor

In this section:

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Now in Print: The New Normal

This edition of the Softchoice Advisor will highlight game-changing technologies that every organization should be looking at and including in their planning process. Softchoice’s CIO Kevin Wright talks about how IT investments born out of necessity are changing the way we do business long-term.

  • Softchoice’s CIO Kevin Wright talks about using technology to stay ahead in tough times
  • Cisco’s Unified Fabric a key component for advanced, efficient data centers

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Community Poll:


Featured Advisor Content

Cisco’s Unified Fabric a key component for advanced, efficient data centers

As the buzz intensifies over virtualization and cutting-edge data centers, Cisco is providing a powerful new technology to get the job done – Unified Fabric.


Unified Fabric, part of Cisco’s Unified Computing System, leverages game-changing innovation to support consolidation and make datacenter networking more efficient.


So just what is this Unified Fabric and what is its value to you?


Essentially, Unified Fabric unites all data, storage and communications traffic onto one network. But to understand all the specifics, you’ve got to look at one of the biggest changes to networking this decade: data center ethernet. Data center ethernet is a re-write of the traditional 802.x stack that provides an 80% efficient ethernet connectivity to the data-center floor. This surpasses the traditional ethernet connectivity, which only provided 30% efficiency. Now, add data-center ethernet to the fiber channel protocol, which offers a 70% efficiency, and we have an ethernet standard that is lossless – in other words, a much faster, more efficient way to handle data.


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Your Questions Answered: Bits & Bytes

Got a burning question you need answered? Look no further than Softchoice's knowledge experts. We're here to answer your queries, offer our advice, and ensuring you get the most from your technology investments.

This Is How We Do It: Softchoice’s CIO Kevin Wright talks about using technology to stay ahead in tough times


Q: From a cost-management perspective, how has the recession changed the way you do things as an IT organization?


A: With every crisis there’s an opportunity to innovate and be more efficient. And that’s how we approached it. We made it a priority to address the things we could control directly by focusing on three key areas: rent and power, travel and IT infrastructure. And, as a solutions company, we really wanted to leverage the technology we sell to our customers to accomplish these goals.


Q: Since Softchoice has more than 40 locations across North America, travel costs must be pretty significant. What have you done to address this issue?


A: This last year we’ve probably reduced expenses by about 60 per cent using a variety of tactics.


In our experience, the old-fashioned “don’t spend money” and getting on everyone’s case approach never works too well. What’s made us successful has been combining this mentality with some strategic IT investments – particularly with Microsoft – to give people other options besides getting on a plane.

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