Contact Us




Change Locale


Current press releases and updates.

Softchoice named EMC Canada Central Region Partner of the Year

Toronto, ON — May 26, 2016 — Softchoice, a leading North American IT solutions and managed services provider, is honored to receive the 2015 EMC Canada Central Region Partner of the Year Award from EMC Corporation. This marks the second year Softchoice has received this exclusive recognition.

“It’s an honor to be recognized as EMC Canada’s Central Region Partner of the Year for a second time,” said Matthew Sirbu, Softchoice’s Director of Hybrid IT Architectures and Consulting. “The award solidifies Softchoice’s capabilities and commitment to redefining Hybrid IT and helping our customers transform their business through EMC solutions.”

The award was presented to Softchoice at the 2016 EMC® World Global Partner Summit. The 2015 EMC Canada Central Region Partner of the Year Award recognizes a Canadian EMC partner for growth in Canada’s central region and the Greater Toronto Area.

Softchoice works across all of EMC’s business segments, including Enterprise and Inside Sales driving innovative and comprehensive integrated sales and marketing. Softchoice participates in EMC’s Business Partner Program as a Gold Partner, and has more than 130 pre-sales, licensing and system engineers dedicated to designing and implementing data center and hybrid IT solutions, to help enable organizations across North America realize the potential of EMC technology.

“With a proven track record of excellence and a deep understanding of information technology’s role in achieving core business outcomes, Softchoice is well deserving of this year’s EMC Canada Central Region Partner of the Year Award,” said Michael Kerr, Director of Partner Sales, EMC Canada. “Softchoice has built innovative solutions that help customers modernize their data centres and redefine their businesses. For their solutions, partnership and commitment to EMC, I am delighted to recognize Softchoice as the EMC Canada Central Region Partner of the Year.”

About Softchoice

As a leading North American provider of IT solutions and managed services, Softchoice combines the efficiency and reliability of a national IT supplier with the personal touch and technical expertise of a local solutions provider. Softchoice's holistic approach to technology includes solution design, implementation, asset management and cloud services, as well as access to one of the most comprehensive and cost-effective technology distribution networks in North America. With over 1,300 employees, Softchoice manages the technology needs of thousands of corporate and public sector organizations across the United States and Canada.

Media Contact

Joel Hoidas
Communications Manager, Softchoice
416-588-9002 ext. 222590
joel.hoidas [at]