Contact Us




Change Locale

International Project 2016: Beauty Behind the ‘WOW’ Moments

Culture | Posted on December 6, 2016 by Michael Di Fonzo

There is much the mind thinks about during, and after, the two weeks we spent in rural India on our Softchoice Cares International Project. All your senses are on fire. Experiences no words in a blog post will ever make you fully and truly understand. I don’t think one can ever truly understand it, until they experience it for themselves.

We live in a world with so many distractions that it makes it easy to forget to take a step back, re-assess, realize and appreciate the things that make us truly happy.

One of the most inspiring and fulfilling days during our mission in Rajasthan was when the children from the local villages visited the computer lab we helped to build. ALL of them were excited to fire up the laptops and see what they could do with this technology.

At first exposure, the most simple of games (Pinball) appealed to some of them. Others were attracted to the Learn to Type program. One child that I was sitting with found his way to a sample video that comes on the laptops (which were generously donated by Lenovo). What happened next is something I never expected.
He opened this sample video that had a wildlife theme, including clips of animals in their natural habitats. About three seconds into the 30-second video, he uttered the most genuine and enthusiastic ‘WOW!’ I’ve ever heard in my life.

It seemed as though, in that moment, he was in disbelief and mesmerized by the beauty captured in this video of animals and images that I don’t think he realized existed before that moment. I must have watched that same video 10-15 times since that moment, trying to look at it through the same lens this child was watching it through.

And just like that, everything was different.

Here is a sample video on a laptop that nine times out of 10 a new owner probably deletes instantly. In this case, it was the first exposure a child had to a brand new world. This was barely the tip of the iceberg when it came to the impact the new technology Softchoice Cares implemented in this village can bring to those who take advantage of it – introducing those that use it to environments, ideas and tools to benefit from.

There are so many things everywhere around us to ‘WOW’ at, but we’ve become immune to most of them because of distractions or because we’ve grown accustomed to it.

One of the most important things I’ve taken away from my time in India is to appreciate more of what I have, stay positive, and not take anything for granted.

For every positive change you make, or help make, you change something for the better. There really is so much to be grateful for that we should be saying (or at least thinking) ‘WOW!’ a lot more often.

Related Articles

Culture | June 17, 2020 by Softchoice Cares

In 1989, Jone Panavas founded Softchoice along with David Holgate to make it easier for businesses to source and acquire hard–to–find software products. Jone and David set out to make Softchoice a different kind of company from the very beginning, one where inclusiveness was a core tenet and employees were encouraged to bring their authentic selves to work.   While the technology landscape has become far more complex in the last 30 years, another […]

While some IT organizations were better prepared than others, none would have predicted just how vital remote working would be to the business in 2020. Seven in 10 IT leaders are now saying remote working requirements are having a permanent impact on budgets, staffing and policies. Nearly 40% of CEOs say “improving the remote work […]

  An Interview with Softchoice’s SVP of IT, Jeff Reis When Canada’s most valuable public company Shopify announced it was going “digital by default,” it was a clear sign that the brick-and-mortar office era was forever changed. “We cannot go back to the way things were. This isn’t a choice. This is the future,” tweeted […]